Berkeley Labor Center 2011 eAdvocacy Trainings
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p>Matt and Misty had a great time working with the UC Berkeley Labor Center on May 25th and May 26th for their Online Media Training Workshop. Talking to groups working across the labor movement, we had some great conversations around setting up organizational infrastructure for communications at your organization.
The following are the materials we used during the Berkeley Labor Center Spring 2011 eAdvocacy Trainings in Berkeley.
Note that not all materials were used during the live training, but the full set is included for the learning benefit of the participants.
These materials are distributed under a Creative Commons license, and we encourage re-use, modification, and re-distribution in any situation where they may be useful.
- Training Overview
- eCampaigning Roadmap
- Best Practice Processes
- Spectrums of Engagement
- Publishing Matrix
- Publishing Matrix Template
- Intro to Blogging
- Message Calendar
- Message Calendar Template
- Intro to Facebook
- Intro to Twitter
- Email Best Practices
- Social Media Dashboard
In addition to the above slides, we didn't have time to get to Web 2.0 basics which are provided below:
