IAMAW eAdvocacy Training - Toronto, Canada, 14 June 2011

We are looking forward to an interactive training session in Toronto with the International Association of Machinists and Aerospace Workers.

Below are materials used in the training, as well as templates to be used in the hands-on parts of the event.


Note that not all materials were used during the live training, but the full set is included for the learning benefit of the participants.

Effective Online Advocacy for Grassroots Organizations

July 07-08, 2011

Aspiration will offer a two-day training designed to help nonprofit organizations make more effective, sustainable use of online technologies.

The trainings are targeted at grassroots nonprofit organizations focused on social change and community health issues across the state of California.

The trainings will be highly interactive, following a question-driven format and employing hands-on exercises. Participants will be encouraged to bring their real-world needs and challenges to the discussion.

After the training, participants will have:

  • A better understanding of how to assess and engage their online audiences
  • A straightforward model for planning and scheduling online messaging
  • A framework for coordinating various online channels including web, email and social media
  • Ideas about how to leverage blogging and social media in their communications efforts
  • Knowledge about how to track where their organization and issues are being mentioned online

Register Now

These trainings are supported by the generosity of the California Consumer Protection Foundation, with meeting space generously provided by The California Endowment.

For questions and inquiries about the training, please call Aspiration at (415) 839 6456 or email us at



"This event and these people give a hope that good things can happen."

Participant, Dev Summit
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