UC Berkeley Labor Center Workshop 2012

We are excited to return to the UC Berkeley Labor Center for our annual 2-day workshop on June 28-29, 2012 talking about using online tools for organizing and communicating with your folks.

Check out @UCBLaborCenter on Twitter to keep in the loop on their latest happenings.

Below are the materials used during the workshop. Hope they are useful and please let us know if you have any questions!

 

 

 

• Using Online Tools Sustainably

• Intro to Online Tools

• Creating Your Social Media Presence

• Spectrums of Engagement

• Publishing Matrix

  • Publishing Matrix Template PDF

  • Publishing Matrix Template XLS

  • Publishing Matrix Example

• Calendaring Campaigns

  • Message Calendar Template PDF

  • Message Calendar Template Spreadsheet

• Email Newsletter Introduction

• Intro to Online Channel Analytics

• Social Media Dashboard

  • Adding an RSS Feed

  • Aspiration Netvibes Dashboard

 

Join the California eAdvocacy Discuss List; an email list for those doing online advocacy. A space to collaborate, ask questions, discuss online strategy and connect with others.

These materials are distributed under a Creative Commons license, and we encourage re-use, modification, and re-distribution in any situation where they may be useful.