Kicking off 2011, Aspiration is offering some free trainings around online communications support. The seminars on the slate are:
- Coordinating Online Communications Channels with a Publishing Matrix
January 14th, 2011, 2pm-4pm - Protecting Your Nonprofit’s Online Identity
January 21st, 2011, 2pm - 4pm - Building a Social Media Dashboard
February 2nd, 2011, 2pm-4pm - RFP Round Table
February 8th, 2011, 2pm-4pm
Check out the training descriptions and let us know if you want to sign up...
- Coordinating Online Communications Channels with a Publishing Matrix
January 14th, 2011
2pm-4pm
As options for online engagement proliferate, many nonprofits find it confusing to manage and effectively coordinate organizational messages and campaigns. This training will give nonprofits who are starting out in social media and online communications a framework in which to look at different communications channels as effective for organizational goals. In this hands-on workshop, participants will put together actual tools that they can use as an organization to inform and structure processes surrounding how, when and why to use the mind-numbing plethora of social media outlets, blogs and communications channels.
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- Protecting Your Nonprofit's Online Identity
January 18th, 2011
4pm - 6pm
The advent of the internet and the emergence of "cloud" computing have slowly but surely created new categories of institutional vulnerabilities for nonprofit organizations over the past 15 years. From ownership of domains and hosting of web sites, to safeguarding remotely stored data, to managing virtual relationships, there exit best practices for security and sustainability that are understood by far too few nonprofits.
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- Building a Social Media Dashboard
February 2nd, 2011
2pm-4pm
Many nonprofits have no idea how their online messages are propagating and what is being said about them online. This hands-on, learner-driven event will allow participants to set up their own "listening dashboard" where they can track the impact of their online communication efforts (websites, blogs, Twitter, and more), while also tracking issues pertinent to their organization, all from a single free online space. Participants will use the NetVibes tool to create their dashboards.
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- RFP Round Table
February 8th, 2011
2pm-4pm
The "Request for Proposal", or RFP, is a critical element of any well-executed technology project that involves soliciting the services of external vendors and solution providers. But the concept of RFPs can be daunting to those who have not authored one, and even for those who understand the importance, many nonprofits are confused about how to write one, and what to include.
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